My journey in design began my freshman year of high school. What started out as a genuine curiosity in media, quickly grew into a long-term passion, and eventually led to me earning my Bachelor's degree in graphic design.

I am drawn to the challenge of bringing a brand to life; translating something as abstract as an idea into something tangible has always interested me. A brand is more than a fancy logo, it’s meant to tell a story and create a connection between brand and consumer. My design process is rooted in research and understanding a brand’s purpose.

I aim to demonstrate not only technical skill, but also the creative and strategic ways I showcase a brand. From the foundational elements like typography and color all the way to the website and advertisements, I’m confident every step of the way. Ultimately, my goal as a designer is to create meaningful brand experiences that feel alive, relevant, and thoughtfully crafted.